How to become a motorsport journalist

Build your portfolio, pick up paying work and find your dream job in motorsport.

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No idea how to break into the exciting world of motorsport journalism?

Want to turn what you love into your career?

If you want to write about motorsport, attend races and get paid for it, this is where you begin. I've been where you are and have built myself a career as a motorsport and automotive journalist, I want to help you do the same.

This course is designed to help you realise your dream of becoming a motorsport journalist. No matter what people say, a career in this industry isn't down to luck. It's down to the right knowledge and a lot of hard work.

Throughout this course I'll work with you to build a blog, interview drivers, start pitching stories and grow your portfolio.

This course is built on support and I love giving feedback to each and every one of you. I'm not just going to leave you to get on with things. You'll have plenty of chances to ask me questions and I'm here to help you any time you get stuck.

Enrollment in the course is limited to just a handful of places each month, allowing for personalised feedback from a working motorsport journalist.


Your Instructor


Jess Shanahan
Jess Shanahan

I'm a journalist, and I am regularly called upon to write for automotive and motorsport magazines. I have written for the likes of Metro, DriveTribe, The Gentleman's Journal, Jaguar Land Rover, Peugeot, The Checkered Flag, Motorsport Days and more. I still occasionally pitch for work but am in that wonderful place were most of my work comes to me.

Over the years working in motorsport, I’ve also developed an approach to sponsorship that has a great success rate. I now work regularly with drivers to help them find sponsorship and am dedicated to getting more people on track. On top of this, I want to help people find their dream career in motorsport.

As for the out-of-work stuff, I like V8s, high heels and strong cups of tea. Race tracks are my happy place. Oh, and I make videos about cars.


What you'll learn in this course

No matter where you are on the road to your dream career, this course has something for you


"The course is amazing. It is very informative and structured very well. This course should be a requirement for anyone wanting to get into motorsport journalism. The support has been incredible, Jess is willing to help the students and alumni of her course in any way that she can."

- Heidi Wolff

What you'll learn

The joy of the early access course is that you get a say in the course content. At the moment, you'll learn:

  • How to get media accreditation to races
  • How to secure interviews with drivers
  • How to find your niche
  • How to build an enviable portfolio
  • How to pitch a story to big publications
  • How to find your dream job as a journalist
  • How to start and promote a blog

New modules will be added weekly and you'll have lifetime access to the full course, as well as the private Facebook group where you can share your successes, get feedback and ask questions.

"I think the info on creating a content calendar is particularly useful - it will really help me to keep a handle on things and stay disciplined! The 'fact or opinion' section was very insightful too."

- David Inglis

Course Curriculum



"I've enjoyed the course so far and am looking forward to the new material. Its somewhat odd doing a course that's enjoyable - I used to dread them."

- Jack Vodden

Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

Any questions, email [email protected]

I can't wait to help you achieve your goals.

Get started now!